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Complete Premium video at: fora.tv Panelists at the Churchill Club’s annual Top Ten Tech Trends event debate whether or not social networks are beggining to develop an “uncool factor” among early adopters. Futurist Paul Saffo predicts a shift towards “meaningful social networks” and a growing trend towards being disconnected. “The cool thing will be to not be on LinkedIn and to not be on Facebook,” says Saffo. —- What new trends will emerge in the next several years? Find out at one of the Churchill Club’s most anticipated events of the year: the 13th Annual Top Ten Tech Trends debate. Be sure to get your seat as we welcome some of the techno-industries’ leading (and most opinionated) luminaries as they evaluate predictions for the years ahead. Visionaries at SRI International — the institute that has conducted B in research in the last decade and spun out 40 ventures — have taken their best shot at predicting the biggest trends of them all. Our distinguished panel will rate and debate the trends. And our usual live audience of Silicon Valley’s best and brightest — all with opinions of your own — will be asked to agree or disagree. – The Churchill Club Paul Saffo is a forecaster and strategist with over two decades experience exploring long-term technological change and its practical impact on business and society. He was initiated into the Ancient and Honorable Order of E Clampus Vitus in 2000 and is chairman of the Most Important Committee. Saffo is Chairman of …
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by KGSglobal

Tips on how to properly use Social Networking

Take some time and really analyze how you will do or make some plans for your strategy. Figure out how you will use and get the most of it when you join the social networking site Without future plans or strategy in using a social networking site, you might get lost or could end

Here are some tips when making your plan or strategy:

1. You have to know what are the needs of your business. You don’t just put your company name on a social network and send it to your friends or who ever are your friends in your social network account.  Figure out what your needs and their needs. Are these the service or products that I have to do or sell? Or are these the service or products that they need?

2. Get as many friends as you want or join groups that are suitable for your business. Don’t just get friends or groups that are not in line with your business. You might end up wasting your time in promoting your services and products with your friends in your social network if they are not interested. So find the right friends or group for your business.

3. After joining the right groups or friends, You should have to establish your relationship with your group or friends in your social network. You have to gain their trust. Try to join on their forums or comments. Give advice or like their shout outs. Try to join on their conversation. Before you knew it, you already gain their trust.

4. While you’re establishing your relationship with them. Plan for a strategy or plan on how you will promote your business, services or products on your social network. Know the right words in promoting your services. Try to find on how you can convince them to use your services or buy your product.

5. When promoting your business, products or services on your social network, be sure not to send continues message or your friends will not read them coz of too many flood messages coming from you. Send message one at a time with a good gap to each other. So they will notice all your messages.

Social Networking is fast growing nowadays. That is why all small or big business use social networking to boost their traffic and sales. However, beware of misuse of social networking can lead your business also down. Be sure to know on how to use social networking before using it.

by KGSglobal

Can I Suspend Then Reactivate My Facebook Page – Social Networking Tips and Tricks

It’s happened to all of us; we’re talking to a good-looking guy or girl and they go on and on about how lame Facebook is. Even though we spend approximately 22 hours a day updating our profiles, adding widgets and writing on our friend’s wall we totally agree with this stunning stranger. It’s human nature to say anything that’s sounds good in this situation. After exchanging phone numbers and names, fear sets in. What if they go home and find out that I’m on Facebook? For situations like this, there should be a way to suspend the Facebook page for a couple days while this whole situation blows over.

For years, well months, people thought you had to delete your account then sign up again in order to temporarily step away from Facebook. More power to them but then they have to friend request everybody again and it’s frustrating to approve 7 F.R’s in two weeks from the same person! There’s a way to pause your account that will enable you to keep your friends, pictures, messages and most importantly, sanity.

How to Suspend and then reactivate my Facebook Page?

1. Simply go to Account
2. Account settings
3. Deactivate

Now you’ll disappear from existence like Marty McFly’s family picture in “Back To The Future.”

You don’t even need the help of a flux capacitor to become visible again because the next time you log in, you will reappear like nothing happened. An even easier way to keep your Facebook page is stand up to that new person you met and back what you believe in – either that or give them a fake name.

Be warned though, people have been known to lose

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by Derek Wilmot

Social Media Marketing Measuring ROI – Direct Financial vs. Indirect Financial

Measuring ROI on your Social Media Marketing initiatives largely depends on your goals. Social Media Marketing has a number of benefits that are both directly financial and indirectly financial.

Companies are using Social Media in many different facets of their organizations that include human resources, corporate communications, marketing, sales and business development.

Human Resources can take advantage of recruitment tools like LinkedIn Jobs and instantly search and access excellent candidates. Job postings can also be advertised in an organizations group or corporate page. FREE online classifieds like Kijiji are another great place to post job opportunities. Most sites offer premium services where you can accelerate your job postings position or coverage and these services are usually pitons compared to thousands of dollars for Workopolis memberships and employment agencies cost. ROI in this regard is usually measured by recruitment cost savings and quality of talent acquired through Social Media initiatives.

Corporate Communications departments have leveraged Social Media to extend their reach. Whether Social Media is being used to increase employee engagement or to send out news and updates about the organization, Social Media Marketing creates new and more affordable channels to communicate (and on mass if required). In this regard organizations can save on “large conventional media” to get their word out because leveraging Social Media Marketing sites like Facebook or LinkedIn have much larger audiences than the most popular television networks. The effect of this type of Social Media is largely long term and ROI is measured by cost-savings, through polling employees, customers and the public (depending on your goal) about their feelings since engaging them through Social Media Networks.

Marketing Departments use Social Media Marketing to increase online brand awareness, support other advertising initiatives, drive new sales (through targeted promotions), increase presence/exposure on the search engines, promote events, build a base of fans/followers to soft market to in the future. ROI in this regard is both short-term and long-term, direct and indirect financial. ROI can be measured by considering a number of factors but again, it largely depends on your brand, target, focus, effort and goals.

1. Review analytics on your Social Media Presences to see: a. Which content generate more traffic (interest)? b. Which sites are performing better?

2. Has general traffic to your site increased?

3. Have new sales overall increased?

If results are dismal, consider asking yourself a number of questions:

• How targeted is your campaign and message? Social Media Marketing is a tool and before using it you should already have a strategy.

• Are you releasing an adequate amount of written and video content?

• Do you have an email prospect list or have you announced your campaign to your clients, employees and prospects?

• Have you announced the campaign within the organization to get employee buy in? Never underestimate the power of your team.

• Are you posting updates to your campaign too frequently, turning off followers?

• Are you not posting frequently enough to make an impact?

Social Media Marketing is significantly less expensive and bears less risk than big ticket advertising, when testing the market place.

Sales and Business Development Teams use professional Social Media Marketing sites like LinkedIn and Plaxo to take professional networking to another level. Organizations are able to measure direct financial ROI with ease because team members can directly report back new sales driven through professional networking on Social Media. Other direct financial Social Media ROI can be measured through cost-savings achieved through reduced expenses incurred from direct sales methods that involve travel, cost to attend networking events, in-person presentations and more.

Social Media Marketing is a commitment and organizations cannot avoid it because they are focused on measuring direct dollars and cents alone. One has to dig deeper to discover the reasons why the largest Fortune 500 companies have integrated Social Media into every facet of their organizations reaping significant ROI through increased sales, online exposure and cost savings, company-wide. For more information about Marketing Measuring ROI on Social Media Marketing visit www.assureassess.com/socialmedia.

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by U.S. Embassy New Delhi

Understand Social Networks Better for Effective Business Promotion

Social networking is a big buzz in today’s world of Internet marketers. Social networking can be said to be virtually started (introduced) by My Space and facebook. Today, these two giant social networking websites are the ones most visited by people. Many of the Internet marketers have found charming opportunities to market their products through these social networking websites. Though all the members of these social networking websites are not targeted, many of the Internet marketers consider this as an effective means to get more free exposure to their business.

There are many social networking websites that are emerging each and every month. TalkMoola.com, Zenzuu, Friendswin, Yuwie, and Wowzza are some of them launched recently. With all these social networking websites, Internet marketers have a wide source to promote their business. However, many of the Internet marketers complain that social networking is a complete waste of time and they didn’t find gain out of it. It is because not all network marketers have caught on to the power of social networking yet or how to properly use social networking to explode their businesses. But the ability to further expose themselves and their business to other like-minded people is extremely valuable and profitable for most.

The most important fact about social networking websites is that all social networks that are created are not equal. Social networks differ in many ways. It is up to you to choose the best social network that suits your business promotional needs.

Look for Social networks with similar interests

Before signing up with any social networking website for business promotion, you should make sure that the network has people who would be interested in what you have to offer, or are like-minded to you. For example, if you are trying to promote your business of electronic goods online, then you should look for social networking websites with related communities and forums. If you try to promote your electronic product in a social network that includes members looking for a date or love, it would be a complete waste of time. 

Active involvement is essential

Maximum exposure to your business through social networks can be achieved only by increasing the contacts. This can be achieved by accepting all the friend invitations within the social network and searching for like-minded people in the community and adding them as friends. The larger your list of friends the more active you will appear to be and  more people will take heart to what you have to say. Active involvement in social networks is essential for effective business promotion. Regular forum participations, blog postings and messaging to friends are some kinda active involvement. While promoting a business in a social network, bulk messaging is a facility to look for.  Some social networks limit the amount of people you are able to send a message to at once. On the other hand, some social networks will let you add unlimited friends and you can send them a bulletin or message to all your friends at once anytime with ease. This is what you should be looking for.

Create your own social networking website

It’s always good to create your own social networking website for promoting your business. Creating your own social networking website will be beneficial than promoting your business in other social networks.  This will help you to strengthen the customer-supplier relationship and also helps you to identify your customer needs. Designing a social networking website is just a breeze today. Professional social network web designers can help you design unique social networking websites to grab more audience.

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by Krishna De

Social Marketing Tips – 4 Market-Centric Tips to Create a Traffic Producing System

Social marketing websites such as Facebook, MySpace and Orkut have really become a rage the world over. While there are millions of people already on these websites, there are thousands more joining in every single day. These websites have become akin to meeting places particularly for youngsters with a wide circle of friends spread out geographically, for whom, meeting real time is often just not possible. But from a marketer’s perspective, do you think you stand to benefit from these websites? Not sure? Well, the answer is a resounding YES! Read on below for some surefire social marketing tips that will ensure you and your brand, product or idea get to engage closely with target customers, including their entire social networks!

Tip 1: Target your Customers well

Most of us are aware that the various social networking sites are not uniformly popular globally. While MySpace rules the roost in the US, Orkut takes top honors in India, and Facebook is a rage across many European countries. So choose the social marketing platform appropriately, in line with the geographic region you are looking to target.

Tip 2: Be Youth-Centric in your Communication

Majority of the users of social networking websites tend to be below the age of 30, with the maximum lying in the age group 15 to 25. Therefore, it is important that you maintain a youth-centric appeal in your communication. Youngsters must be able to identify and relate to your product or brand.

Tip 3: Develop an all encompassing presence

Don’t just stick to one of the Web 2.0 sites for all your social networking needs. It would be much more effective to make your presence on diverse websites like YouTube, Twitter, Hi5, etc. This way, your various target groups just wouldn’t miss out on your communication.

Tip 4: Make use of social bookmarking sites

In addition to the pure play social networking websites, there are social bookmarking websites such as Digg, Del.icio.us and StumbleUpon. Make sure you make ample use of these websites. These prove to be particularly useful as the search engines crawl content indexed on these websites extensively.

Follow these social marketing tips well, and see your website race to the top of the popularity charts!

Fabian Tan is a well-known Internet Marketing expert and the author of the popular 59-page Report:

“Mu

Now Pay Close Attention –

Using your Facebook Fan Page to increase your business exposure and revenue is simpler than you’ve been told. Everyone with a facebook fan page faces the same two problems:

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[Problem #2] How To Bring Them To Become Your Fans

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Find More Social Networking Tips Articles

How To Destroy The Competition In Your Online Network Marketing Business

In this article I’m going to share how you can literally destroy the competition in your network marketing business. The first thing that you need to do is change your mindset from one of a home-based business person to an entrepreneur. The next thing that you need to do is to see yourself as a professional. You become a professional in online network marketing by learning your craft.

To learn your craft you have to become passionate about personal development. You have to read books that are positive, that will motivate, and will teach you your craft. This is what a business professional does. The next step is to take massive action. When you set a specific goal for your business you must discipline yourself to pay the price that you must pay. There is a price associated with everything in life that is worth while. You must understand this.

So the first step in dominating the competition in the online network marketing industry is to actively pursue personal development. The next part is pretty basic. My philosophy is to direct all my marketing for SEO purposes. I want all of my articles, videos, websites, blogs, and social networking profiles to be optimized for the search engines. With this in mind it’s important for you to have either a blog or website that gives massive value. This will naturally attract prospects to you and will generate prospects and sales for your online network marketing business.

In the network marketing industry I have learned that dominating the search engines for your company’s key words is not that difficult. In fact, you will probably be in the 1% of entrepreneurs in your primary company that will be doing this. The rest of your fellow colleagues will be prospecting their friends and family while you will be growing your business faster and easier and will be seen more as a professional in this industry. You will also create massive value in yourself which will make you a more attractive business partner for people to join. This is the roadmap for dominating the competition in your online network marketing business.

I was shocked with a 26 yr old punk kid told me he recruited 95 people into his network marketing company in 3 days.  I was in awe when he showed me the proof.  Check this out now. Top MLM Producer

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by Intersection Consulting

Online Social Networking – 3 Common Misuses by Marketers

The growth in the popularity of online social networking sites has attracted flocks of internet marketers to various sites. In fact the phenomenal growth of social network sites has likely been boosted by this attraction. Online entrepreneurs being an opportunistic bunch recognize the traffic potential these sites have. It appears however that effectively using these sites for marketing on the internet still seems to be in the developmental stages.

Let’s look at 3 common mistakes people continue to make when trying to use social network sites for marketing on the internet.

It’s a Social Community Not a Marketplace

Do not go into any social site with your marketing guns blazing away. You will likely find yourself shooting blanks. People do not like to be approached about buying insurance at a Christmas Party and social network members do not like to be assaulted with advertisements. The biggest mistake of all here is that little or no time is spent by many online entrepreneurs to develop any type relationship with other members.

Hiding Your Identity

Bad move right away! If you are on a social site but are reluctant to ‘reveal’ your identity you may as well move on. OK maybe a ‘mysterious personality’ is attractive to some in the dating scene however these are SOCIAL sites.

You can not expect a person to feel comfortable with someone that acts like they are part of a ‘witness protection program’ and therefore reluctant to reveal their identity. You will be received with all the warmth of a glass of ice water on a cold winter day!

Your first step when joining any of the social network sites should be to complete your bio. It is also a good idea to post a picture of yourself or at least a caricature if you are that shy.

Getting Expectations Too High

Yes social network sites can be used to help grow your business but relationships must first be built before significant and meaningful traffic can be generated. Online entrepreneurs should not rely too heavily upon these sites for immediate and targeted traffic needs since their origins are rooted in socializing and not commerce. Social networking is what spawned the popularity of these sites and it is unlikely that emphasis will change.

On the other hand these sites are a great compliment to your other traffic sources and contacts you make here can prove to be fruitful later on.

It is tempting to devote a lot of time ‘working’ social network sites for business due to the traffic potential and because they are ‘free’ to join. However time is money and you may find you are spending more time at these sites than they are worth at least from a business standpoint.

Online social networking remains to be a potential marketing bonanza but far too many online entrepreneurs continue to use inefficient and ‘anti-social’ techniques. Their mistaken attitudes and behavior only serve to make their efforts less effective. The 3 common mistakes we reviewed above serve as mere examples of the type ‘behavior’ most social network sites are not receptive to. In order to more efficiently utilize these sites for marketing purposes there will be a greater need for the use of finesse and patience. At that point the vast potential of these sites will then begin to be released.

by Derek Wilmot

Social Media Marketing: What Is It?

Social media marketing is marketing through social media sites such as Facebook, LinkedIn, Twitter, Flickr, and YouTube. Social media marketing has the ability to interact much more personally and dynamically than traditional marketing.
 
Social media marketing is used to promote products and services. It can also do a great deal of good if it is used appropriately to boost brand awareness and overall visibility on the internet. Enhancing and retaining a business’ reputation can effectively be done through social media marketing.
 
Social media is the term for a collective group of web properties whose content is mostly published by users. It has 3 essential aspects:
Creating a buzz or news worthy events that attract attention. The buzz is the part that makes social media marketing succeed. The message is replicated through user contact, not through paid advertising.
Building ways for fans of a company or brand to promote that company or brand in multiple online media venues.
Having conversations. Social media marketing is not controlled by the organization; users are allowed to participate and hold discussions.

In addition to marketing through social media sites, there are many specialized social sites that might be the perfect venue for specific products. Social media sites give the marketer a place to spread the word and to interact with customers as well as allowing customers to interact with each other.
 
That can be a great jumping off point to go viral and establish a grassroots effort. Viral marketing is an effective internet technique that is very closely tied to social media marketing. It is a promotional concept where people fans voluntarily add to the marketing campaign by spreading your message simply because they believe in your goods and services.
 
Social media brings people together. The sites are separated into groups, according to people’s interests and the way in which they use the social site/tool. The social media groups might have the same subject focus as your business and may be used to facilitate the process of getting visitors interested in your goods and services and subsequently turning the visitors into potential customers, and eventually, customers.
 
The purpose of social media marketing is not only to draw traffic and attention to your website, it is also to promote and spread ideas among your target audiences. You can use social media marketing to stimulate feelings and goodwill connected to a specific event, business, or website.
 
Social media marketing is a methodologic and strategic strategy of establishing your reputation, brand, and influence within communities of supporters, readers, and potential customers.
 
Is it worth spending so much time on social media marketing? Definitely.  Your success on the Internet is primarily based on one thing, the visibility of your website. Increasing the visibility of your website using social media marketing and SEO will give you more exposure and build your well-known Internet identity more effectively than just merely advertising your website.
 
Will social media marketing improve your search engine ranking? Absolutely. Social media marketing increases the accessibility to your website. Linking to relevant websites or higher ranked pages will not only bring more visitors but also improve the quality of visitors who visit your website.
 
Your social media marketing strategy, when planned perfectly, will overwhelmingly increase your visibility and exposure on the internet.

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by 350.org

Social Networking Tips

Business owners accept absolutely a bit to accretion from the amusing media revolution, and absolutely a bit to apprentice from those who accept managed to use the new technology to abundant advantage. There are Security Systems wholesaler several key pointers illustrated in a contempo altercation on the American Express website OpenForum.com that advice authenticate how companies can accomplish accoutrement like Facebook and Twitter assignment for them. First amid these is the charge to collaborate in your own voice. It’s important to be communicative in the way you speak, address and allotment information. Marketing and/or acknowledged accent won’t cut it in the branch of amusing media.

Listening and responding appropriately are additionally essential. And back it comes to responding, the added about you do it, the bigger your acceptability will become. But also, be proactive. With amusing media, commenting and administration agreeable should not be alone reactions. Find Security wholesaler things accordant and absorbing to share, and don’t consistently be anxious abou t it actuality anon accompanying to your business. Ask advancing questions, this is a abundant way to allure interaction. Inviting your barter to acknowledgment questions will abundantly access the akin of engagement.

It’s recommended and consistently accessible to affix with agreeing people, as this is one of the allowances of amusing media. Sites like Facebook and Ning acquiesce for the conception of burning online communities. Still, it’s recommended as able-bodied that you accompany online with offline interaction. Meeting bodies in actuality will consistently be a acute aspect to accomplishing business in the continued term, so accomplish abiding to booty advantage of opportunities to affix with those with whom you collaborate online. There’s article to be said for acceptable afterlife back it comes to amusing networking. Accomplishing things to advice others, administration information, and actuality about accessible will eventually pay off for you back others are accommodating to do the same.